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The first business to occupy the corner across from you was Acorn Mercantile, a leading grocery and dry goods store. In 1915 Acorn boasted a shipment to Salt Lake City of 12,000 fresh eggs, which provided a solid market for the Ashley Valley poultry industry. The industry began to falter in 1918 when egg shipments of poor quality were refused by Salt Lake produce companies and returned to the U.S. Post Office for holding, forcing the postal service into the produce storage business.

In 1926 J.C. Penney Company, Inc., which originated in Kemmerer, Wyoming, and was formerly known to customers as The Golden Rule Store, opened a department store at this location. A year later the company celebrated its silver anniversary with a special sale to local patrons.

Hotel Service Station, owned by Lewis Motor Company, occupied the building in 1933. Its name came from its close proximity to the Gibson Hotel to the west and the Commercial Hotel across the street, just east of where you are standing. The original building was torn down in 1954 and replaced with a more modern structure which has been home to Uintah Rexall Drug, the Unique Shop, and MarElla Fashions.

This is #2 of the 21 stop history walking tour in downtown Vernal, Utah. See the other stops on this page: